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Xinguangzheng Animal Husbandry Enterprise Culture
Mission: make farming easier and life better

VALUES: integrity, altruism, pragmatism and transcendence

VISION: to become the global leader of intelligent breeding integration, to build the world’s first brand of livestock breeding house system
Twelve discussions on Guangzheng Company
On Faith
Guangzheng Company to become a great company, the core is that we must have a great faith! With faith there is a direction, with faith there is a spiritual strength, with faith we can become a mighty division, the division of steel, the division of victory! Believe in our core values, believe in our values! Faith is not doubt, faith is infinite loyalty, faith is never give up! This is a sufficient condition for the success of our business!
On Dreams
Guangzheng people always have a great dream: to become the benchmark enterprise of global modern management, to become the world’s first steel structure company, to complete the mission of social welfare, achievement of employees, to make customers happier, to make the enterprise more sustainable.
Improve the quality, improve management, Xingqi serve the country, mission will be achieved.
On Assets
Guangzheng Company has two major assets: EMPLOYEES AND CUSTOMERS!
Employees who can provide results for the enterprise are our first big asset, so we need to cultivate more asset-based employees; customers are our second biggest asset, because customers are our bread and butter, we must from the heart to fear the customer, with products and services to make customers more happy!
On Value
The significance of the existence of enterprises lies in creating value for society, customers, enterprises, employees and shareholders. Because only value can be exchanged, this is the law of the market economy.
Therefore, our purpose is: to Social Responsibility, to the enterprise as a platform, to the team as the core, improve themselves, create wealth.
On Good Faith
Integrity is the bottom line of our profession.
Keep it simple and do it with your heart. Be Honest with employees and honest with customers. A promise is a promise! Don’t commit, don’t talk, don’t spread, be responsible for your words and deeds. Integrity is our greatest asset accumulation. Honesty is a valuable asset to us. Any violation of the integrity of the act is self-grave
On Wisdom
In the business competition standard today, our team must always maintain the passion, the practical, the Thanksgiving, the leap. At the beginning of commercial civilization today, our team must always practice altruistic consciousness, service consciousness, value consciousness, contract consciousness. Develop good work habits, living habits, and continue to build dependability.
In today’s global information sharing, we should form a result-based thinking mode, with love to create results of the behavior mode, to achieve enterprise platform, the results of replication, benefit-sharing.
It’s our business intelligence for sustainability.
On Endurance
In the business competition standard today, our team must always maintain the passion, the practical, the Thanksgiving, the leap. At the beginning of commercial civilization today, our team must always practice altruistic consciousness, service consciousness, value consciousness, contract consciousness. Develop good work habits, living habits, and continue to build dependability.
In today’s global information sharing, we should form a result-based thinking mode, with love to create results of the behavior mode, to achieve enterprise platform, the results of replication, benefit-sharing.
It’s our business intelligence for sustainability.
We firmly believe that “Lasting development is the real development!”
On Performance
We believe that “Numbers are the most beautiful language.”. Performance is a reward for your ability and attitude. Use the numbers, use the facts! “Give and take”is the eternal law. The wealth of life, depends on how much you pay. Although the choice is greater than the effort, but not more than the ordinary hard work, the best choice will fail. Performance is behind the team, the team is behind the culture, culture is behind the mind, behind the mind is investment!
On Brand
Why Guangzheng Company can be a hundred years enterprise, because we have a leading cultural concept and strong brand awareness. The brand is the enterprise most precious wealth. We are firmly committed to brand building. Guangzheng people to never impetuous, never do harm to the brand behavior.
SET UP BRAND AND GO STRAIGHT!
On Execution
“Not in front of the system,”“Not in front of the principle of relations,”“Do not argue, to implement. “Do as you’re told and do as you’re told.”. “Obedience is the best execution”is the rigid requirement of our team discipline. We hate to be the bearer of bad news.
Subordinate to the superior, is the respect of the position. Obeying mobilization, obeying the whole situation, obeying orders, obeying criticism and obeying management is not only the style of the army, but also the scientific management idea.
On Learning
Only continuous learning is our core competitiveness.
One learns to be a person, two to learn skills, three to learn service, four to learn management.
Day Study, week study, month study, this is the magic weapon that we promote ceaselessly.
There is no direct way to learn, learning is the only way.
Let learning be a religion and let learning go on to the end!
On The Management Of High-Voltage Line
Management of the high line, our values can not tolerate the bottom line behavior. Lying, fraud, corruption, corruption, selling corporate profits, is our management line, the company is not a breeding ground, for this kind of behavior, and we as a team can not tolerate this kind of behavior, let alone allow it, for the people who exist in the enterprise!